Social media management
Content planning, posting, community replies and page upkeep on the platforms your customers use.
Overview
Having a website or a social media page is not the same as being found and chosen. Digital marketing connects your business with people who are already looking for what you offer, and keeps your name in front of them until they are ready to act.
We plan campaigns around a clear goal, such as more enquiries, more walk-ins, more applications or more sales. Then we create the content, run the channels and measure what happens, so decisions are based on results rather than guesses.
We have run social media and campaign work for institutions and businesses, including countdown-style campaigns for admissions, and we apply the same planning discipline to every client.
What's Included
What you get with Digital Marketing
Content creation
Graphics, captions and short videos made in your brand style, scheduled on a content calendar.
Paid advertising
Targeted ad campaigns on social platforms and Google, with a clear budget and goal.
SEO & Google Business
Search optimisation and a complete Google Business Profile so you appear in local searches.
Email & WhatsApp marketing
Broadcast and follow-up messages to keep in touch with customers and leads.
Analytics & reporting
Monthly reports showing what worked, what did not and what we will do next.
Common Projects
What we typically build and deliver
Social media managementLead generation campaignsAdmissions & enrolment drivesProduct & event promotionLocal search visibilityYouTube & video content
How It Works
Our process
Audit
We review your current presence, audience and competitors.
Strategy
We agree goals, platforms, messaging and a content plan.
Execute
We create content, launch campaigns and manage the channels.
Report
We share results regularly and adjust the plan based on the numbers.
Deliverables
What you receive at the end
- Marketing strategy and content calendar
- Branded posts, stories and campaign creatives
- Managed social media accounts
- Ad campaign setup and monitoring
- Optimised Google Business Profile
- Monthly performance report with recommendations
FAQs
Common questions
Is the ad budget included in your fee?
No. Your ad spend goes directly to the advertising platform, and our fee covers the strategy, setup, management and reporting. We help you choose a sensible budget for your goal.
How soon will I see results?
Paid ads can generate enquiries within days of launch. Organic social media and SEO are longer-term and typically take a few months to build momentum.
Which platforms do you work with?
We choose platforms based on where your customers are, commonly Facebook, Instagram, TikTok, LinkedIn, YouTube and Google. We recommend only the ones that fit your goals.
Will I get reports?
Yes. You receive regular reports in plain language covering reach, engagement, enquiries and next steps.
Do I have to sign a long contract?
Contract terms are agreed in your quote. Many clients start with a short trial period so they can see the work before committing longer.
Ready to get started?
Tell us about your project and we will send a free quote, usually within 48 hours.
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